Garry: So Lyle, today we’re talking about the different approaches we can take to investing. And we’ve seen all sorts of things. We’ve seen all sorts of different ways to approach investing. But right now, we’re thinking about it in 3 different categories.

Lyle: Yeah, what we typically see is somebody doesn’t know what they’re doing, they just go out and they buy everything. They buy the entire market, and they close their eyes, go to sleep, and 40 years later, they hope that it worked.

Garry: Hope that it works, right? I’m just going to buy everything because I don’t really know what to do. I’m going to cross my fingers, hopefully that works out for me in the end. Another approach is a much more active approach where we’re buying and we’re selling, we’re out in the market, we see something we like, we take it, we see something we don’t like, we get rid of it. But there is no big-picture strategy being applied. It’s just security by security, I either like it or I don’t, and I end up with some portfolio that reflects that more haphazard strategy.

Lyle: The 3rd way then is what we do here at Master’s, we take an evidence-based approach. We look over history, we analyze data, and then we systematically work that into your portfolio to give you a great investor experience.

Garry: Yeah, and one that we really believe will lead to higher expected returns in the future because of the data and the implementation of that, that we have. So over the next few weeks, our blog series is going to focus specifically on investing – the different topics of the market, some of the things that we see going on, and how it’s affecting the way we’re managing money here at Master’s.